- Where Can You Buy Hojicha Latte in Japan?
- Quick Comparison: Hojicha Latte Products in Japan
- 1. MUJI: Affordable Hojicha Latte for ¥390
- 2. KALDI: Hojicha Latte Made With Milk
- 3. AEON: Hojicha Latte at the Supermarket
- 4. Drugstores: NID Hojicha Latte
- 5. Meiji Tsujiri: Ready-to-Drink Hojicha Latte
- Hojicha Latte Mix vs. Pure Hojicha Powder
- Which Hojicha Latte Should You Choose?
- Where to Buy Pure Hojicha Powder in Tokyo and Osaka
- Final Thoughts: Enjoying Affordable Hojicha Latte in Japan
- Disclaimer
Where Can You Buy Hojicha Latte in Japan?
Craving a creamy, roasted hojicha latte while visiting or living in Japan?
You don’t need to visit an expensive specialty tea shop. Affordable hojicha latte products are available from familiar Japanese retailers, including MUJI, KALDI Coffee Farm, AEON supermarkets, and selected drugstores.
Some are instant drink mixes, others are designed to be mixed with milk, and a few are ready to drink straight from the package.
This guide introduces five products listed on official Japanese websites, with reference prices, product links, and practical advice on choosing the right one.
Quick Comparison: Hojicha Latte Products in Japan
| Store / Brand | Product | Size | Reference Price |
|---|---|---|---|
| MUJI | Hojicha Latte Mix | 170g | ¥390 |
| KALDI | Milk Hojicha Latte Mix | 80g | ¥498 |
| AEON | Tsuboichi Hojicha Latte Mix | 80g | About ¥430 |
| NID Drugstores | Hojicha Latte | 200g | ¥454 |
| Meiji Tsujiri | Ready-to-Drink Hojicha Latte | 200ml | Check retailer |
Prices are in Japanese yen and include tax. They were checked against official websites in October 2026.
The AEON price is an example from one Osaka store. NID’s price is its suggested retail price. Actual prices and availability may vary.
1. MUJI: Affordable Hojicha Latte for ¥390
Product: Hojicha Latte Mix
Size: 170g
Price: ¥390 including tax
MUJI is a familiar Japanese retailer selling clothing, household goods, and food products.
Its Hojicha Latte Mix combines Japanese roasted green tea with milk ingredients, creating a drink with a roasted aroma and gentle sweetness.
This is a convenient option if you want a café-style hojicha latte without buying separate tea powder and other ingredients.
It’s particularly worth considering if you’re trying hojicha latte for the first time.
However, this is a prepared latte mix, not pure unsweetened hojicha powder.
Official product:
2. KALDI: Hojicha Latte Made With Milk
Product: Moheji Milk Hojicha Latte Mix
Size: 80g
Price: ¥498 including tax
KALDI Coffee Farm is known for coffee, international foods, snacks, and specialty groceries.
Its Moheji Hojicha Latte Mix is designed to be mixed with milk.
According to KALDI, the tea leaves are selected and blended to complement milk’s flavor.
The product can also be prepared with soy milk.
Unlike MUJI’s featured mix, which already contains milk ingredients, KALDI’s product is designed for mixing with your chosen milk.
It’s a convenient option for people who enjoy homemade hot or iced hojicha lattes.
Official product:
KALDI – Milk Hojicha Latte Mix 80g
3. AEON: Hojicha Latte at the Supermarket
Product: Tsuboichi Milk Hojicha Latte Mix
Size: 80g
Reference price: Approximately ¥430 including tax
AEON is one of Japan’s major supermarket and retail chains.
Its official online supermarket lists a hojicha latte mix from Tsuboichi Seicha Honpo, a Japanese tea company.
The product is designed to be combined with milk to make a hojicha latte.
Why Check AEON?
If you’re already shopping for groceries, checking the tea and instant beverage sections is convenient.
You may be able to buy your milk and latte mix in the same store.
The product was listed at approximately ¥430 including tax at AEON Style Sakai Teppoucho in Osaka when checked.
However, prices and stock differ between stores.
Official product:
AEON – Tsuboichi Hojicha Latte Mix 80g
4. Drugstores: NID Hojicha Latte
Product: NID Hojicha Latte
Size: 200g
Suggested price: ¥454 including tax
Japanese drugstores sell much more than medicine.
Many carry snacks, beverages, groceries, cosmetics, and household essentials.
NID, a private brand distributed through participating Japanese drugstore chains, offers a 200g hojicha latte product.
At its suggested retail price, this is another affordable option worth comparing.
However, not every Japanese drugstore sells NID products.
Check participating stores through the official product page and confirm the preparation instructions and ingredients before purchasing.
Official product:
5. Meiji Tsujiri: Ready-to-Drink Hojicha Latte
Product: Tsujiri Hojicha Latte
Size: 200ml
Price: Varies by retailer
If you simply want to try hojicha latte without preparing anything, a ready-to-drink beverage may be more convenient.
Meiji offers a 200ml Tsujiri Hojicha Latte made with roasted Japanese tea and milk.
The manufacturer describes it as having a fragrant roasted-tea flavor with mild sweetness.
Unlike powdered latte mixes, this drink is ready to enjoy.
Look for it among chilled packaged beverages at retailers carrying the product.
Official product:
Meiji – Tsujiri Hojicha Latte 200ml
Hojicha Latte Mix vs. Pure Hojicha Powder
Before buying, it’s important to understand the difference.
Hojicha Latte Mix
These products are designed for convenient preparation.
Depending on the brand, they may contain sugar, milk ingredients, or other additions.
Examples include the MUJI and KALDI products introduced above.
They are useful if you want an easy homemade drink.
Pure Hojicha Powder
Pure hojicha powder is made from finely ground roasted tea without the added sugar or milk ingredients found in many latte mixes.
It lets you control the sweetness, milk, and strength of your drink.
If you prefer a stronger roasted-tea flavor or want to use hojicha in desserts, pure powder may be a better choice.
Tea specialty shops are useful places to look for these products.
Important: Always check the ingredient list. Products labeled “hojicha latte” are not necessarily pure hojicha powder.
Which Hojicha Latte Should You Choose?
Here are some practical suggestions.
| Your Preference | Consider |
|---|---|
| Easy instant drink | MUJI |
| Mixing with your own milk | KALDI |
| Shopping at a supermarket | AEON |
| Checking affordable drugstore products | NID |
| Drinking immediately | Meiji Tsujiri |
| Controlling sweetness yourself | Pure hojicha powder |
These suggestions are based on product characteristics and convenience, not independent taste testing.
What About the Cost?
A cheaper package doesn’t always mean a cheaper drink.
For example, a 170g instant latte mix may contain milk ingredients and sugar, while a smaller package of pure hojicha powder contains only tea.
To compare products fairly, check how many servings each package makes and whether you need to add milk.
Where to Buy Pure Hojicha Powder in Tokyo and Osaka
If you want unsweetened hojicha powder for making your own lattes, Japanese tea shops may offer more choices than supermarkets.
Japan Life Steps has separate shopping guides for two major cities.
Tokyo:
Where to Buy Hojicha Powder in Tokyo
Osaka:
Where to Buy Hojicha Powder in Osaka
These guides focus on finding hojicha powder suitable for homemade drinks.
If you also enjoy matcha, you may find our affordable matcha shopping guide useful:
Where to Buy Affordable Matcha in Japan: MUJI, KALDI & More
Final Thoughts: Enjoying Affordable Hojicha Latte in Japan
Hojicha latte is easier to find in Japan than you might expect.
MUJI and KALDI offer convenient drink mixes, AEON is worth checking during grocery shopping, and selected drugstores carry additional options.
If you want something ready to drink, packaged hojicha lattes are another possibility.
The best choice depends on how you want to prepare and enjoy your tea.
For convenience, try a latte mix. For more control over flavor and sweetness, consider pure hojicha powder.
You don’t need an expensive specialty product to start exploring the warm, roasted flavor of Japanese hojicha.
Disclaimer
This article is an independent shopping guide based on publicly available manufacturer and retailer information checked in October 2026.
Prices, ingredients, package sizes, and product availability may change without notice. Listed prices are references, not guarantees of current retail prices. Online listings do not guarantee availability at individual physical stores.
Products have not been independently purchased or taste-tested for this article. Descriptions are based on official product information and do not guarantee individual taste preferences or satisfaction.
Always check current product labels, allergens, preparation instructions, and official retailer information before purchasing or consuming a product.
Japan Life Steps is not affiliated with, sponsored by, or endorsed by the retailers or manufacturers mentioned. External links are provided for informational purposes.
